Keeping Your SEO Current with the Athena SEO Live Rescan Feature
SEO is a moving target. Competitors update their content, Google adjusts its algorithm, and your rankings can change in real time. That’s why Athena SEO Live includes a powerful Rescan feature—designed to keep your SEO insights fresh and accurate.
In this guide, we’ll walk you through what the Rescan feature does, when to use it, and how it helps you stay competitive.
What Is the Rescan Feature?
The Rescan button in Athena SEO Live allows you to re-analyze both:
- Your mapped page’s performance
- Your competitor’s SEO metrics
This feature pulls in the most current SEO data so you can see where your page ranks right now and what updates your competitor may have made since your last scan.
Why Use the Rescan Feature?
Here are a few reasons to make the Rescan part of your regular SEO workflow:
- Monitor Performance Over Time
Rankings shift. The Rescan helps you track if your SEO improvements are working or if competitors are overtaking you. - See Competitor Changes
If your competitor updates their content, Athena SEO AI detects it and flags how those changes might impact rankings. - Generate Optimized Recommendations
Athena doesn’t just track change—it adapts. A rescan can trigger new content suggestions or highlight opportunities for your mapped page to improve and outrank your competition.
How to Use the Rescan Feature
- Go to Athena SEO Live in your WordPress dashboard.
- Locate the content row you want to refresh.
- Click the Rescan icon in the “Actions” column.
Once clicked, Athena SEO Live will:
- Check the live status of your URL
- Compare it again to the competitor URL
- Evaluate both pages using real-time SEO ranking factors
- Update your dashboard with the latest rankings and opportunities
Rescanning typically takes a few moments, depending on page complexity.
What Happens After the Rescan?
After a successful Rescan, you’ll see updated data across key columns:
- Your Google Ranking – Shows the new position of your page.
- Competitor Ranking – Shows where your competitor ranks post-update.
- Suggestions – Athena may generate optimized content ideas or alert you if a significant ranking shift has occurred.
From there, you can choose to:
- Edit your content manually using Athena’s guidance
- Automatically update content using AI suggestions (if enabled)
- Rescan again anytime you want the latest data
How Often Should You Rescan?
There’s no one-size-fits-all answer, but here’s a quick guide:
| Scenario | Recommended Rescan Frequency |
|---|---|
| After publishing new content | 24–48 hours after indexing |
| If competitor rankings shift | Weekly |
| After making major on-page updates | Immediately after updates |
| Monthly performance check-ins | Once a month |
Final Thoughts
Staying ahead in search results means staying aware. The Athena SEO Live Rescan feature ensures your data is never outdated, giving you an edge in search performance and AI-powered optimization.
Whether you’re actively improving your site or monitoring competition, use Rescan regularly to stay aligned with what’s working right now.
