Yoast SEO (and Yoast SEO Premium)

Why this matters:

Yoast SEO is one of the most trusted and widely used SEO plugins for WordPress. It plays a crucial role in ensuring your content is structured in a way that search engines understand and prioritize. Athena SEO AI recommends Yoast SEO because it works seamlessly alongside Athena’s AI-generated content, helping you get the best performance from your landing pages and blog posts.

Key benefits of using Yoast SEO:

• Optimizes on-page content by guiding you to improve readability, keyword usage, and internal linking.

• Manages meta titles and descriptions for better click-through rates in search results.

• Adds schema markup to your pages, enhancing how your content appears in Google with rich snippets.

• Automatically generates XML sitemaps, making it easier for search engines to crawl and index your site.

• Redirects and advanced features (Premium only): The premium version provides tools like redirect management and content insights to further improve your site’s performance.

Athena SEO AI Tip:

Always install and activate both Yoast SEO and Yoast SEO Premium (if available) before creating or publishing Athena SEO AI landing pages. This ensures that your AI-generated content is created and structured with SEO best practices in place from the very beginning.

How to install and set up Yoast SEO:

1. Go to your WordPress Dashboard.

2. Navigate to Plugins > Add New.

3. Search for “Yoast SEO”, then click Install Now and Activate.

4. If you have Yoast SEO Premium:

   • Go to Plugins > Add New > Upload Plugin.

   • Upload the ZIP file, install, and activate.

5. Once activated, go to SEO > General in your WordPress dashboard.

6. Complete the Configuration Wizard to tailor the settings to your website and business goals.